Komatsu Europe improves remarketing of used machines

Published 21/11, 2019 at 15:00

Komatsu Europe has announced an upgrade of its used equipment web site, used.komatsu.eu, which has been redesigned and developed in collaboration with Mascus and Ritchie Bros Asset Solution.

The new complete end to end solution website is mobile and user friendly, with software and improved tools that will help Komatsu and its European dealers to better manage, analyse and remarket their used equipment via an inventory management system (Komatsu IMS). Komatsu IMS is accessible by all European Komatsu dealers, allowing them to publish information of their available used equipment on various sales channels, including their own individual dealer website and on used.komatsu.eu, with just a few clicks. This redesigned European Komatsu website is available via the desktop and as a mobile app. Equipment can be searched and filtered by potential buyers, by equipment type, manufacturer, hours/usage, location, price, etc. Additional data and multilingual marketing tools are included in the new package, helping Komatsu Europe and its dealers to better understand when and how to market their used equipment.

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